I'm as cool as Steven Levitt!

[yendi]

Last month, Steven Levitt (of Freakonomics fame) blogged about the letter he got from American Airlines offering him the great opportunity to pay to be interviewed on their in-flight radio shows.

I just got one at my work email address:




Time Sensitive Material
[redacted] University


Dear Adam,

I'm contacting you on behalf of Sky Radio Network, the nation's leading inflight media company, in regards to our upcoming "Innovation in Education" talk radio show airing worldwide on American Airlines during January 2008.

This special advertorial presents one-on-one interviews and compelling profiles of innovators in education -- the companies and organizations who are on the forefront of education and are rarely heard from. We enlighten millions of business and leisure travelers by sharing success stories in ways you've never heard before.

To that end, I'd like to personally invite you to participate with your own interview segment. Your interview will air in a continuous loop for a full month on 29,000 American Airlines flights reaching 4.2 million potential listeners. This opportunity requires a small distribution fee (see participation details and costs below).

Regularly featured Sky Radio guests include President Jimmy Carter, Donald Trump, Steve Forbes, Charles Schwab, Sumner Redstone, Micheal Dell, Leeza Gibbons, Tony Robbins, Suze Orman, Ben Stein, to name a few. To hear recent interviews, click on www.skyradionet.com and www.skyradionet.com/colleges.cfm.

Please contact me asap to secure a spot, as space is limited. We have only two featured slots available and our commitment deadline is 3pm EST on Friday, August 17th (although we have until mid September to record your interview segment).

Again, see below for participation details and costs.

Sincerely,

Steve Marchessault
Senior Producer
Sky Radio Network
12155 Riverside Drive
Valley Village, CA 91607
800.238.0772 Toll Free
661.298.1248 Direct
818.301.2099 Fax
sm@inflightinterviews.com
www.skyradionetwork.com

Producers of the #1 Talk Shows in the Sky and on the Web

PARTICIPATION DETAILS AND COSTS

Sky Radio's creative team of writers will produce a dynamic one-on-one interview and will script everything in advance with your final editorial control. The interview is pre-recorded and can be done over the phone and will take only 15-20 minutes. Due to our approaching deadline, we're offering our last two spots on our December edition for only $3,995 (normally $7,500). Our commitment deadline is 3pm EST on Friday, August 17th.

Your participation includes:

1. Production, placement and distribution of a 3-minute interview/profile to air worldwide on "Innovation in Education" talk radio show on 29,000 audio-equipped American Airlines worldwide flights reaching 4.2 million during January 2008 (AA is the world's largest airline and flies to more destinations than any other airline).
Media kit: www.skyradionet.com/mediakitaa.cfm
FAQ: www.skyradionet.com/faq
Now airing: www.skyradionet.com/americanbiz.cfm
2. Sky Radio's "Innovation in Education" program listing in American's On inflight publication (179,000 monthly copies).
3. Rebroadcast of interview on www.skyradionetwork.com with link to your site for 1 year.
4. Digital audio file of interview for promotional and marketing purposes.
5. "As heard on American Airlines" logo for airing of interview on your website.
6. All turnkey production including scripting, recording, editing, mastering and delivery.
7. Total cost for all of the above is only $3,995 (normally $7,500).

Sky Radio Network is an independent producer contracted to place business and lifestyles talk radio programming for major domestic carriers. Over the years Sky Radio has built a loyal following of millions of first and business class travelers.




Aside from this not being a good deal at all, as well as being spam, it's a sure sign that they haven't the foggiest clue about the education market.